I don't know if you've seen the latest scam, but this is about the second or third one I've seen like this. You get some sort of scratch-off in the mail, and when you scratch off the patch, it appears that you have won the biggest prize. One instance I recall displayed a "Royal Flush" when I scratched off the circle. A closer inspection of the fine print usually yields some sort of disclaimer that the prize you've won is somehow other than what you are led to believe from the front. In this case, as indicated underneath the three little "pots o'gold" in the top photo are the words "shopping spree." And as the ad is for repossessed vehicles, I would imagine the prize is a thousand bucks off one of their repossessed cars.
They must believe I am possessed to fall for such a deal. To add further insult, here's how the fine print begins:
"THANK YOU FOR READING THE FINE PRINT, SMART SHOPPERS ALWAYS DO."
Shoppers, beware. If you didn't pay for a scratch-off, don't be surprised if any winnings you receive are less than cause for celebration.